Set your sites on becoming a top digital marketing expert to grow your business and brand
Almost every business seems to be trying their hand at digital marketing. Some have come up with crazy theories and strategies, some have had limited success, while a lot of them have failed severely. Only a few have managed to succeed and become successful digital experts. So, what did they do that made them so successful? Let’s take a look at some useful tips and insights that can increase your chances of becoming a top digital marketing expert.
Become a Fierce Editor
One way of making it to the top of digital marketing is to become a fierce editor when creating content. You need to be able to cut and slash things to make your content precise and to the point. For example: Move around your words, bring the third paragraph to the top, and make the content dynamic and more interesting. Get creative and don’t be afraid to try new things.
Chances are your readers will find it more amusing when things are different instead of seeing what they always see. The key here is to ensure that you maintain their attention through creative, concise and varied content used across multiple platforms.
Take No Shortcuts
This may be applicable in all aspects of life and not just digital marketing. There are no shortcuts to success in digital marketing. Believe it. Some people may claim to have a magical touch that allows them to grow brands, generate leads and make sales effortlessly. Don’t believe that. In order to succeed as a digital marketer you need to be patient, you need to put in a lot of effort, and you need to try out things. Only then will you start seeing results.
Results may not appear immediately and in fact you may fail badly time and time again. But through trial and error and persistent effort, you’ll start creating small ‘wins’ that you can build on. Sitting idly or buying into products that promise to deliver magical overnight results will not get you anywhere. Persistency, consistency and the ability to learn from your feedback is the formula for success in almost all businesses including digital marketing.
Use LinkedIn Answers
This may be quite an unexpected tip but this strategy can go a long way in the world of marketing. By using LinkedIn Answers you are positioning yourself as an expert and creating immense value to others. You are answering questions that you are skilled at. This way you are making new connections with people who could become potential customers or clients.
You can also apply this approach to forums and across social media. When you become helpful and known for your expertise you increase your reputation and credibility which improves your long term prospects of success.
Play the Numbers Game
When you start out as a digital marketer and use social media it becomes all about the numbers game. Let’s say you are using Twitter or Facebook, then it becomes a matter of increasing your followers. You will follow back anyone who follows you and soon your numbers start to reach a stage where you are reaching lots of people with your content. The larger your network the larger your net worth becomes so always keep building; the larger your network the larger your net worth becomes!
A word of warning; when you reach a level where you have a strong following don’t start to unfollow people. This leads to a breakdown in the relationship between you and those people. Avoid this at all cost. The key part of marketing is to establish a relationship, not to break it down.
Empty Your Inbox
One digital marketing expert I have come across says that before he starts his work every day, he makes sure that his inbox is completely empty. He’ll check all his emails, tweets, Facebook comments and everything else in social media land before delving into other work. He will read all the fan’s reactions and the feedback they have left in order to see what he is doing right and what isn’t working out. This way he establishes an understanding with his target audience which makes his job much easier.
Now it’s your turn, apply these tips and others you come across to become a top digital marketing expert!As a reminder, please note that we are an affiliate of Amazon, ClickMagick, Coach Glue, Content Sparks, GetResponse, Kris Clicks, NOW Lifestyle, OptinMonster, Rebrandable Traffic, SiteSell (SBI! & Solo Build It!), and other companies where we may earn reseller fees and commissions if a visitor makes a purchase after clicking on one of our images, posts, or links and visits the advertiser's website.
Thank you for visiting our website, we hope to see you again!Mike Conkey